Magazine B: Monocle

Monocle is a London-based monthly publication featuring political, social, cultural and global issues through in-depth reporting by its correspondents around the world. Launched in 2007 by Tyler Brûlé, Monocle has also offered a series of books, newspapers and a radio channel that runs 24 hours a day. Monocle also operates shops and cafés to reach out to more readers. Its advertorial contents, created in collaboration with many brands, have provided a successful and steady source of revenue for the comprehensive media company.

Founded in November 2011, B is a brand documentary magazine that dives deep into one brand in every issue. The magazine talks about what a good brand looks like in a busy world overflowing with branded products, and it focuses on the lasting values of each brand instead of tracking trends.